Lodaer Img

You can embrace a brighter, pain-free future.

  • Neck PainNeck Pain
  • Back PainBack Pain
  • Elbow PainElbow Pain
  • Ankle PainAnkle Pain
  • Hip PainHip Pain
  • Shoulder PainShoulder Pain
Physical Therapy East Brunswick, NJ  Sciatica Pain Therapy East Brunswick, NJ

Physical Therpy For Injuries and Pain in East Brunswick, NJ

If there's one universal truth in life, it's that it can be unpredictable. Everyone experiences unexpected events that throw us off. While some surprises may only affect our bank accounts, such as home expenses, others can cause physical harm, such as car accidents that result in long-term pain and discomfort. Many Americans suffer from chronic neck and back pain - according to research, half of Americans over 18 develop musculoskeletal injuries that last longer than a year. These injuries often cause a range of mobility issues that make everyday tasks seem hard to do. Unfortunately, many people with chronic pain turn to addictive medications and invasive surgeries for relief, which tends to lead to further complications.

However, if you are experiencing chronic pain or mobility issues, there's good news: Safer and more effective options are available to you. Physical therapy in East Brunswick, NJ is one of the best solutions for eradicating pain, maximizing mobility, improving range of motion, building muscle strength, and helping you regain control of your body. At NJ Sports Spine & Wellness, our physical therapists and trainers offer customized programs designed for your body and address your pain symptoms. That way, you have the best possible chance of reclaiming a normal, active life, without surgery or harmful pills.

With the incorporation of therapeutic exercises and manual therapy as well as newer techniques and modalities like AlterG® Anti-Gravity Treadmills and DRX9000 Spinal DecompressionMachines, our physical therapy services can help address conditions such as:

  • Sciatica Pain
  • Ankle Pain
  • Back Pain
  • Elbow Pain
  • Headaches and Migraines
  • Hip Pain
  • Knee Pain
  • Neck Pain
  • Shoulder Pain
  • Wrist Pain
  • TMJ Pain
 Headaches And Migraines Therapy East Brunswick, NJ

Service Areas

When it comes to physical therapy in New Jersey, few clinics can match the care, compassion, and effective treatment options that NJ Sports Spine & Wellness can provide.

Why is Physical Therapy in East Brunswick, NJ So Important for Wellness?

Physical therapy can provide numerous benefits, such as pain reduction, enhanced joint and body movement, improved range of motion, proper alignment, and more. While the main goal of physical therapy is to restore function and facilitate a return to regular activities, these outcomes usually result from a broader rehabilitation process, wherein many patients learn a brand-new way of moving.

At NJ Sports Spine & Wellness, our physical therapists work closely with patients to understand their unique goals, preferences, and abilities. Based on their findings, they create a customized treatment plan that caters to the patient's specific needs.

Here are just a few specific examples of why physical therapy is crucial when recovering from an injury:

  • Physical therapy helps restore function and mobility after illness, injury, or surgery.
  • Physical therapy promotes healing and pain management by utilizing therapeutic modalities and exercises.
  • Physical therapy helps patients suffering from neurological conditions improve their independence.
  • Physical therapy helps seniors avoid falls by improving balance.
  • Physical therapy can improve flexibility and strength to enhance sports and physical activity performance.
  • Physical therapy facilitates injury prevention through education and analysis of proper body mechanics.
 Shoulder Pain Therapy East Brunswick, NJ

Whether you're searching for long-term pain relief or need to improve your strength and balance as you age, physical therapy from NJSSW can help.

Now that you understand why physical therapy is crucial for recovery and wellness, let's take a closer look at some of the most effective treatments at our physical therapy clinic in New Jersey.

 Wrist Pain Therapy East Brunswick, NJ

The DRX9000: Relief from Chronic Back and Neck Pain

Are you sick of living day-to-day with long-lasting neck or back pain? Have you searched high and low for a safe and effective alternative to surgery? The DRX9000 may be the answer you're looking for.

Beloved by high-level athletes and even celebrities, this advanced medical device employs non-surgical spinal decompression therapy to treat painful conditions such as:

  • Bulging Discs
  • Herniated Discs
  • Spinal Stenosis
  • Facet Syndrome
  • Sciatica
  • Arm Pain from Nerves in Your Neck

The DRX9000 is a device that has been approved by the FDA for treating herniated discs through spinal decompression therapy. This therapy works by applying equal amounts of pressure on your vertebral columns, which stretches your spine and creates a gap between spinal discs. This gap allows for better nutrient flow through your spine, which can help heal injuries gradually with regular treatment sessions. The DRX9000 also utilizes servo motors that rely on nested closed-loop feedback to customize therapy to your unique needs. By using DRX9000, you can often speed up your recovery by addressing your spinal disc issues ASAP.

No Harmful Medications Needed (Do we really need this paragraph or could we just mention it int he beginning about how it is a non-pharmaceutical method)

Perhaps the most significant advantage of the DRX9000 is that it provides a non-pharmaceutical method for relieving pain. With the opioid epidemic affecting the entire nation, many patients are reluctant to take prescription painkillers. The DRX9000 offers a secure and non-addictive alternative for pain relief that does not require medication.

During the course of the treatment, the patient will lie down on a specially designed table that is connected to the machine. The table will then be gently stretched as the machine creates negative pressure within the affected disc. This process will be repeated over a series of sessions, typically ranging from 20 to 30 sessions, depending on the patient's specific condition.

The DRX9000 treatment is considered to be safe and effective for many patients. It is designed to be gentle on the body, and patients usually experience little to no discomfort during their sessions. The machine is also equipped with advanced safety features, including sensors that can detect any sudden movements and stop the machine if necessary.

Expedite Rehab and Training with the AlterG® Anti-Gravity Treadmill

The AlterG® Anti-Gravity Treadmill boasts NASA Differential Air Pressure (DAP) technology, which is a highly accurate air calibration system that leverages your actual body weight to achieve exceptional results in rehab and training. By utilizing a pressurized air chamber, the AlterG allows you to move freely and without pain, as it uniformly reduces gravitational load and body weight by up to 80% in precise 1% increments. This process helps foster improved muscle strength, balance, function, range of motion, and overall fitness.

What Makes the AlterG® Anti-Gravity Treadmill So Effective for Physical Therapy in CItyname, State?

AlterG®'s state-of-the-art treadmill provides an entire range of benefits, such as mimicking natural movement and rhythm without the contrived feel of hydrotherapy or harnesses attempting to imitate real-life strides and motions. Additionally, it's beneficial for speeding up recuperation after orthopedic injuries or surgeries by enabling early mobilization and retaining strength. Furthermore, it's excellent for sports recovery since athletes can utilize it to maintain their physical fitness.

Some of the numerous benefits of using the AlterG® Anti-Gravity Treadmill include:

  • Accelerated Recovery Time
  • Relief from Impact-Related Pain and Discomfort
  • Customized Programs Suited to Your Needs
  • Effective Solution for All Ages
  • Safe and Controlled Environment
  • Improves Motivation and Confidence
  • Used by Elite Athletes and Celebrities

The AlterG Anti-Gravity Treadmill is a revolutionary piece of equipment that has transformed the field of physical therapy. With its list of unique features and superhero-worthy benefits, this anti-gravity treadmill is a game-changer that can help you achieve your fitness and recovery goals while also minimizing the risk of injury.

 Chronic  Pain Therapy East Brunswick, NJ
lm-btm-sec-line
Physical Therapy East Brunswick, NJ

Experience Optimized Healing with LiteCureâ„¢ Low-Level Laser Therapy

After reading the headline above, you might be asking yourself, "Are lasers really used for physical therapy in cityname, state?" The answer to your question would be a resounding "Yes!" This advanced type of laser therapy harnesses the power of light through photobiomodulation (PBM), which is revolutionizing how patients heal and deal with pain.

Photobiomodulation (PBM) is a medical process that utilizes targeted light to activate the body's natural healing mechanisms. By penetrating deep into the tissue, photons interact with mitochondria (the cellular powerhouses in your body) to increase energy production. This interaction triggers a biological cascade that leads to increased cellular metabolism. As a result, PBM can reduce pain, accelerate tissue repair, and enhance overall well-being.

Low-level laser therapy (LLLT) is a non-invasive and painless treatment that utilizes specific wavelengths of light to stimulate healing and reduce pain. It works by penetrating the skin and tissues to promote cellular activity and increase blood flow, which in turn helps to reduce inflammation, relieve pain, and accelerate the healing process.

LLLT has been shown to be effective for a variety of conditions, including musculoskeletal injuries, arthritis, neuropathy, and more. It is a safe and gentle treatment option that can aid in regaining function and mobility from injuries, accidents, surgeries, and other conditions. That makes it a viable and trustworthy addition to your personalized physical therapy plan from NJ Sports Spine & Wellness.

LLLT has shown promising results for challenging conditions that other treatments can't match. Some of the most common conditions treated include:

  • Muscle Pain
  • Pain from Tendinopathy
  • Osteoarthritis Pain
  • Swollen Joints
  • Myofascial Pain
  • Back and Neck Pain
  • Pain from TMJ
  • Achilles Tendon Injury Pain
  • Plantar Fasciitis Pain
lm-btm-sec-line

If you're slogging through life and suffering from one or more of the conditions above, you should know that there is hope for pain relief. Contact NJ Sports Spine & Wellness today to find out if low-level laser therapy is right for you.

Freeze Away Pain and Swelling with Ice Compression Therapy

Game Ready Ice Compression Therapy is an advanced treatment technique that combines the advantages of modern cryotherapy (ice therapy) with the proven benefits of compression therapy. This clinically proven, synergistic approach is widely used in sports medicine, physical therapy, orthopedics, and post-operative care to speed up recovery, alleviate pain and inflammation, and enhance rehabilitation.

Understanding the Powerful Benefits of Ice Compression Therapy

 Sciatica Pain Therapy East Brunswick, NJ

Game Ready Ice Compression Therapy is an advanced treatment technique that combines the advantages of modern cryotherapy (ice therapy) with the proven benefits of compression therapy. This clinically proven, synergistic approach is widely used in sports medicine, physical therapy, orthopedics, and post-operative care to speed up recovery, alleviate pain and inflammation, and enhance rehabilitation.

The "cold" component of ice compression therapy helps nullify nerve-ending sensitivity, which provides pain relief. The extra compression gives you even more pain relief by reducing swelling and pressure on limbs and other body parts.

By improving lymphatic flow and enhancing blood circulation, compression therapy can help reduce swelling and edema, thereby improving your recovery process and simultaneously reducing pain and discomfort.

The concurrent use of cryotherapy and compression can enhance the body's innate healing mechanisms by reducing inflammation, mitigating tissue damage, and stimulating tissue repair.

Game Ready's combination therapy has been shown to be effective in improving joint flexibility and range of motion by promoting tissue healing. This treatment can be a great option for those looking to alleviate discomfort and improve overall joint health.

 Headaches And Migraines Therapy East Brunswick, NJ

Whether you're recovering from surgery or you're trying to manage chronic pain in your back or joints, ice compression therapy may be the advanced treatment you need. Contact NJSSW today to learn more about how this treatment can help you live an active life free of pain.

NormaTec Compression Therapy:

A Non-Invasive Option for Enhanced Recovery

Game Ready Ice Compression Therapy is an advanced treatment technique that combines the advantages of modern cryotherapy (ice therapy) with the proven benefits of compression therapy. This clinically proven, synergistic approach is widely used in sports medicine, physical therapy, orthopedics, and post-operative care to speed up recovery, alleviate pain and inflammation, and enhance rehabilitation.

What Makes NormaTec Compression Therapy Best for Physical Therapy in Cityname, State?

Game Ready Ice Compression Therapy is an advanced treatment technique that combines the advantages of modern cryotherapy (ice therapy) with the proven benefits of compression therapy. This clinically proven, synergistic approach is widely used in sports medicine, physical therapy, orthopedics, and post-operative care to speed up recovery, alleviate pain and inflammation, and enhance rehabilitation.

NormaTec's compression therapy devices have undergone continuous refinement and improvement since their inception. The adjustable settings of their system enable users to regulate the intensity, duration, and pattern of compression, thereby enabling our skilled providers to tailor treatment to suit the specific requirements and comfort levels of each patient.

 Shoulder Pain Therapy East Brunswick, NJ

Experience Holistic Wellness with Cupping Therapy in New Jersey

In the realm of holistic wellness, cupping therapy is a venerable and time-honored practice that has proven to be an effective technique for managing pain and enhancing blood flow. At NJ Sports Spine & Wellness, we recognize the diverse benefits of cupping therapy, which we offer at both our Matawan and Marlboro, NJ locations.

This ancient technique creates suction on your skin using specialized cups that help promote blood flow, muscle relaxation, and pain relief.

Why is Cupping Therapy Helpful for Physical Therapy in CItyname, State?

 Wrist Pain Therapy East Brunswick, NJ

At NJ Sports Spine & Wellness, we believe that incorporating holistic treatments into physical therapy can greatly benefit our patients. As part of our efforts to alleviate stress and manage chronic pain or conditions, we offer cupping therapy as one of those holistic treatments. This modality has been proven effective and offers numerous benefits for physical therapy, which include:

Cupping therapy can help release muscle tension and relieve back pain. The suction from the cups releases fascial restrictions, decreases muscle tightness, and relieves muscle knots, providing relief from pain caused by muscular tightness or strain.

Our skilled practitioners and physical therapists use modern cupping devices and techniques to create consistent suction on the skin, which stimulates blood flow and encourages oxygen-rich blood to flow into muscles and tissues. This improved circulation can reduce inflammation, remove toxins, and promote healing.

Cupping therapy can relieve back pain by improving circulation, reducing muscle tension, and increasing lymphatic drainage. It's a natural and non-invasive approach that can improve mobility and quality of life.

Cupping therapy uses a gentle suction and pulling sensation that helps ease back pain and reduces stress by creating a calming effect on the body and mind, promoting physical and mental healing.

Reclaim Your Mobility with Physical Therapy in East Brunswick, NJ

At NJ Sports Spine & Wellness, we always prioritize your well-being and offer comprehensive care tailored to your needs. With customized physical therapy tailored to your specific needs, we provide a drug-free, non-invasive, and highly effective treatment path for pain relief and recovery. From tried-and-true techniques to cutting-edge treatments, we're New Jersey's top choice for innovative physical therapy.

Take the first step towards a pain-free, vibrant life by contacting our office today. It all starts by scheduling your initial consultation. With our highly-trained and licensed specialists by your side, you can embrace a brighter, pain-free future.

 Chronic  Pain Therapy East Brunswick, NJ

Schedule An Appointment

Latest News in East Brunswick, NJ

East Brunswick Will Continue To Pickup Loose Leaves In 2024

The township will now strictly enforce the ordinance requiring all loose leaves be left at the curb and not piled in the streets. EAST BRUNSWICK, NJ – After listening to residents’ concerns, East Brunswick has decided to continue with loose-leaf pick-up service, Mayor Brad Cohen announced.Back in August, when the Township was close to inking an agreement with a garbage contractor, it was announced that East Brunswick would ...

The township will now strictly enforce the ordinance requiring all loose leaves be left at the curb and not piled in the streets.

EAST BRUNSWICK, NJ – After listening to residents’ concerns, East Brunswick has decided to continue with loose-leaf pick-up service, Mayor Brad Cohen announced.

Back in August, when the Township was close to inking an agreement with a garbage contractor, it was announced that East Brunswick would phase out the pick-up of loose leaves.

But the Township has now modified its plan.

The issue with loose leaves pick-up was primarily safety, complying with DEP regulations, and the cost, Cohen said in a public message.

“Regarding safety, first responders uniformly object to the piling of leaves in the streets. Besides narrowing the roads, the coefficient of friction for wet leaves equals that of ice,” Cohen said.

Find out what's happening in East Brunswickwith free, real-time updates from Patch.

The township will now strictly enforce the ordinance that requires that all loose leaves be left at the curb and not piled in the streets. Fines will be increased as a disincentive for disregarding this safety measure, Cohen said.

“As for the DEP regulations, the Department of Public Works will provide a schedule that gives a range of dates for pick-ups and divides the township into regions. Since the falling of leaves is unpredictable, the schedule will aim to strike a balance between helping residents prepare for pick-ups and providing the flexibility that the township needs to avoid DEP penalties as it attends to the 184 miles of township roads,” Cohen said.

This service, however, may have an impact on the 2024 budget. But it’s too early for township officials to determine the said impact.

"We will continue to work hard to keep control of municipal taxes as I have had a record of less than one percent per year increases since taking office in 2017. Neither the Township Council, nor I, would like to see that change,” Cohen said.

Earlier this year, East Brunswick signed a contract with their current hauler IWS. They were the only company that responded to the Township’s bid.

“We are working in an environment where many townships have faced 100% increases, and several have given up this service entirely. Despite these obstacles, we sought to improve the service provided to our residents and strengthen our relationship with IWS. Having a good relationship with our hauler helps to maintain the service demands of the township,” the Mayor said.

In the next few days, residents will be receiving a flyer that will highlight the modifications to be expected in January 2024.

East Brunswick opted for a twice-a-week refuse pickup schedule as IWS could not provide a service schedule that changes during the year.

“We would rather go to twice-a-week pick-up all year as opposed to once a week all year. New 95-gallon bins will be delivered in the Spring and each resident will get one for refuse and one for recycling. One armed automated trucks will be used once everyone has received their bins and IWS has secured enough automated trucks,” Cohen said.

The new schedule will still begin on Jan. 1, 2024, using the present garbage cans and the rear-loading trucks. Bulk pick-up will continue at no charge but will need to be scheduled.

Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.

We’ve removed the ability to reply as we work to make improvements. Learn more here

More from East Brunswick

East Brunswick High School Grads Achieve at Lehigh, Kutztown, DeSales, and Southern New Hampshire University

EAST BRUNSWICK, NJ - Graduates of East Brunswick High School continue to excel at universities nationwide, as exemplified by outstanding performances by Marina Farang, Kenneth Fong, Nick Rimanic, Michael Grekoski and Marlena Stein.East Brunswick resident Marina Farag, majoring in Nursing, made the Fall 2023 Dean's List at DeSales University. To qualify for Dean's List, a student must have a minimum 3.50 GPA in no fewer than 12 credit hours. DeSales University, in Center Valley, PA, is a private, coeducational, four-year liberal arts S...

EAST BRUNSWICK, NJ - Graduates of East Brunswick High School continue to excel at universities nationwide, as exemplified by outstanding performances by Marina Farang, Kenneth Fong, Nick Rimanic, Michael Grekoski and Marlena Stein.

East Brunswick resident Marina Farag, majoring in Nursing, made the Fall 2023 Dean's List at DeSales University. To qualify for Dean's List, a student must have a minimum 3.50 GPA in no fewer than 12 credit hours. DeSales University, in Center Valley, PA, is a private, coeducational, four-year liberal arts Salesian, Catholic university, under the leadership of the Oblates of Saint Francis de Sales. Founded in 1965, the 550-acre suburban campus is located 50 miles north of Philadelphia and about 90 miles southwest of New York City. A total enrollment of nearly 3,500 includes undergraduate day and evening students, and graduate students.

Kenneth Fong of East Brunswick has been named to Southern New Hampshire University's Fall 2023 Dean's List. Full-time undergraduate students who have earned a minimum grade-point average of 3.500 to 3.699 for the reporting term are named to the Dean's List. SNHU is a private, nonprofit institution with a 91-year history of educating traditional-aged students and working adults. Now serving more than 225,000 learners worldwide, SNHU offers approximately 200 accredited undergraduate, graduate and certificate programs, available online and on its 300-acre campus in Manchester, NH.

Sign Up for FREE East Brunswick Newsletter

Get local news you can trust in your inbox.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

East Brunswick's Michael Grekoski and Marlena Stein were named to the Dean's List in Fall 2023 at Lehigh University in Bethlehem, PA. This status is granted to students who earned a scholastic average of 3.6 or better while carrying at least 12 hours of regularly-graded courses. For more than 150 years, Lehigh University (lehigh.edu) has combined outstanding academic and learning opportunities with leadership in fostering innovative research. The institution is among the nation's most selective, highly-ranked private research universities.

2,092 students have been named to the Fall 2023 Dean's List at Kutztown University, including Nicholas A Rimanic of East Brunswick.

To be eligible for the Dean's List, an undergraduate student must be registered for at least 12 credits and have a minimum grade point average of 3.60. Founded in 1866, Kutztown University of Pennsylvania is a proud member of the Pennsylvania State System of Higher Education located on 289 acres nestled in the beautiful East Penn Valley in Berks County, between Reading and Allentown, Pennsylvania.

Duck Donuts announces East Brunswick grand opening

Duck Donuts is opening its eighth shop in New Jersey, the first location in East Brunswick, at 7 a.m. Saturday.Duck Donuts at Mid-State Mall on Route 18 is family-owned and operated by Ramesh, Bharti, and Miten Patel.To celebrate the grand opening, the first guest in line on Saturday will receive one free dozen donuts per month ...

Duck Donuts is opening its eighth shop in New Jersey, the first location in East Brunswick, at 7 a.m. Saturday.

Duck Donuts at Mid-State Mall on Route 18 is family-owned and operated by Ramesh, Bharti, and Miten Patel.

To celebrate the grand opening, the first guest in line on Saturday will receive one free dozen donuts per month for a year. The next 50 guests will receive the Sprinkling Happiness Package, two dozen donuts and a bucket of coffee, for a future visit.

“We are extremely delighted and proud to be opening in the East Brunswick community,” Miten Patel said in a statement. “We look forward to connecting with the East Brunswick community and surrounding neighborhoods. We know our warm donuts will sprinkle happiness and deliver smiles all around."

The 1,500 square-foot retail shop the franchise’s iconic beach theme and family-friendly atmosphere with indoor seating. In addition to donuts, the township location serves Duck Donuts’ signature coffee blends, espresso beverages, donut breakfast sandwiches, donut sundaes, frozen beverages, milkshakes, select retail items and more.

Miten Patel was born and raised in New Jersey. An avid Rutgers sports fan. Patel immediately fell in love with Duck Donuts after his first bite. He did not hesitate to become a franchise owner when he found out that Duck Donuts offered franchising opportunities.

More:We can't wait for these Central Jersey restaurants to open in 2024

Donuts will be made fresh to order seven days a week from 7 a.m. to 8 p.m.

Duck Donuts specializes in warm, delicious and made-to-order donuts. Customers can create their own donut combination by choosing from a variety of coatings, toppings and drizzles, including traditional favorites such as chocolate icing with sprinkles and more adventurous creations such as maple icing with bacon. The family-friendly stores offer a viewing area where children and adults alike can watch their donuts being made.

Email: sloyer@gannettnj.com

Susan Loyer covers Middlesex County and more for MyCentralJersey.com. To get unlimited access to her work, please subscribe or activate your digital account today.

Ring In 2024 With These Events Around Middlesex County

Live music, fireworks, and an early ball drop for the kids are among the events going on locally to celebrate the new year. Michelle Rotuno-Johnson, Patch Staff|Updated Thu, Dec 28, 2023 at 1:00 pm ETMIDDLESEX COUNTY, NJ — It's almost time to welcome in the new year, and there are celebrations and events in several communities around Middlesex County coming up this weekend to ring in 2024.Whethe...

Live music, fireworks, and an early ball drop for the kids are among the events going on locally to celebrate the new year.

Michelle Rotuno-Johnson, Patch Staff

|Updated Thu, Dec 28, 2023 at 1:00 pm ET

MIDDLESEX COUNTY, NJ — It's almost time to welcome in the new year, and there are celebrations and events in several communities around Middlesex County coming up this weekend to ring in 2024.

Whether you're looking for somewhere to take the kids, or for a nice date night out, here are several ideas for events around the area:

The county's Roosevelt Park Family Outdoor Skating Rink in Edison is open for the season, through March 31, 2024. The rink will operate reduced hours on New Year's Eve, with skate sessions from 12 p.m. to 2 p.m. and from 3 p.m. to 5 p.m. On Dec. 30 and Jan. 1, it will operate a weekend schedule with three skate sessions, including a 6:30 p.m. to 8:30 p.m. time slot as well as the ones beginning at 12 and 3, according to the county.

Metuchen is hosting a New Year “Eve of the Eve” on Saturday, Dec. 30 with entertainment, a giant robot, and an early ball drop around 6:45 p.m.

The 35th annual Festival of Trees is going on through Jan. 6 at the Museum of the American Hungarian Foundation in New Brunswick, representing countries and cultures around the world. Several of the trees are placed around downtown New Brunswick, as well.

Find out what's happening in East Brunswickwith free, real-time updates from Patch.

Drive-through holiday lights spectacular Winter WonderLights is open every night in East Brunswick through New Year’s Eve, beginning at 5:30 p.m. with the last car admitted at 9:45 p.m.

Ring in the New Year with fireworks, live music, and more in New Brunswick’s Winter Wonderland. Special events on Sunday, Dec. 31 include the Salute to Vienna New Year’s Concert at State Theatre New Jersey; live comedy show with Jesus Trejo at The Stress Factory, and fireworks at Monument Park. Click here for more details about each event.

Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.

Duck Donuts Quacks into East Brunswick

So many choices! So many combinations!Photo Credit: TAPinto East BrunswickWelcome to East Brunswick, Ollie!Photo Credit: TAPinto East BrunswickMerch!Photo Credit: TAPinto East BrunswickA new manager, owner doing the hard work of opening a business!Photo Credit: TAPinto East BrunswickCrowded all day on December 23, 2023!Photo Credit: TAPinto East BrunswickThe crew at East Brunswick's Duck DonutsPhoto Credit:...

So many choices! So many combinations!Photo Credit: TAPinto East Brunswick

Welcome to East Brunswick, Ollie!Photo Credit: TAPinto East Brunswick

Merch!Photo Credit: TAPinto East Brunswick

A new manager, owner doing the hard work of opening a business!Photo Credit: TAPinto East Brunswick

Crowded all day on December 23, 2023!Photo Credit: TAPinto East Brunswick

The crew at East Brunswick's Duck DonutsPhoto Credit: TAPinto East Brunswick

By Maureen Berzok

PublishedDecember 23, 2023 at 7:00 PM

Last UpdatedDecember 23, 2023 at 7:00 PM

EAST BRUNSWICK, NJ - It's beginning to look a lot like...donuts!

Duck Donuts opened Saturday at the Midstate Mall in East Brunswick, with customers lining up at 7:00 am to get the first treats from another new business in the township.

The new store is located at 300 Route 18 North (the Shop-Rite Mall, at the former location of Gamestop on the corner near Best Buy.) Try parking in the side lot and miss some agita in the parking lot.

Sign Up for FREE East Brunswick Newsletter

Get local news you can trust in your inbox.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

At 4:00 in the afternoon, there was still a line for the eagerly anticipated donut franchise to serve up some "featured favorites" to patrons choosing their assortments of freshly-baked donuts from a myriad of choices made via computer images.

At Duck Donuts, a national franchise new to East Brunswick, customers really get to "customize" their orders.

Here's how it goes:

1. Start with a bare vanilla cake donut, freshly made when you order.

2. Select a coating -icing or sugar- from the list of available options that includes lemon, peanut butter, cinnamon and more.

3. Pick a topping that sweetly speaks to you. Cookie pieces? Chopped bacon? Shredded coconut? There are lots of choices!

4. Choose a "drizzle," which is a final coating of salted caramel or raspberry, etc.

Get it? This is a "Name-Your-Own Donut" sort of place. Duck Donuts also serves coffee, cold brew, espresso, milkshakes, donut sundaes, and, unbelievably, donut breakfast sandwiches.

Today, donutistas worked diligently for hours to get it just right on the "soft opening" of the East Brunswick location, with the fanfare of an official ribbon-cutting coming in January 2024.

Disclaimer:

This website publishes news articles that contain copyrighted material whose use has not been specifically authorized by the copyright owner. The non-commercial use of these news articles for the purposes of local news reporting constitutes "Fair Use" of the copyrighted materials as provided for in Section 107 of the US Copyright Law.
Contact Us